From the category archives:

Hasbro

Hasbro Achieve “higher-than-expected” Quarterly Profits

by Big Bot on July 22, 2008

Thanks to our favourite brand, Hasbro have experienced higher-than-expected second-quarterly profits of $37.5 million (£18.8 million) up from $4.8million a year ago with sales of products having risen 13 percent to $784.3 million. This was mainly down to film tie-ins with Transformers and Indiana Jones.

The especially good news is that outside North America, sales are up 15 per cent to $293.7 million, showing that there are fans outside Hasbro’s home continent. It also probably had something to do with the weak US dollar.

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Transformers Movie FAB’s and Premium Voyagers on Hasbrotoyshop.co.uk

by Big Bot on July 16, 2008

Hasbro UK seem to be on the ball with updating their online store, and also feel there is enough popularity in the UK for more Transformers movie toys. There are 6 new Fast Action Battlers and 2 new Voyagers, which are part of the Premium Series line.

It was rumoured that the Premium Series wouldn’t be released outside North Amercia, but it seems Hasbro have done something right. Long may it continue!

Transformers Movie Fast Action Battlers
Claw Slash Ramjet
Desert Blast Brawl
Fire Blast Optimus Prime
Pulse Cannon Ironhide
Rally Rocket Bumblebee
Sonic Shock Smokescreen

Transformers Movie Voyagers
Premium Series Blackout
Premium Series Ironhide

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Official Optimus Prime Battle Blaster Images

by Big Bot on June 24, 2008

TFW2005 have been provided with official images of the Optimus Prime Battle Blaster. The figure, which is part of the Transformers: Animated line, will be part of the first wave, and showing up in stores soon.

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How to draw Bumblebee on Transformers.com

by Big Bot on May 28, 2008

Hasbro has updated its Transformers.com with a pdf document titled “How to Draw”, shows you how to draw Transformers: Animated Bumblebee, which can be found here.

be sure to look out for further guides in the “How to Draw” series.

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Clarification on Hasbro shows bought last week

by Big Bot on May 25, 2008

After Hasbro’s announcement last week that they had bought back many of the Sunbow produced episodes from TV Loonland, TVShowsonDVD have sort clarification from Hasbro on what they have bought for $7million.

In a statement, Hasbro now have the worldwide rights to everything and have only just started planning what to do with them, but a 2009 release is most likely.

Hasbro has reacquired the worldwide distribution rights to everything, including the rights to release the shows on DVD in the U.S. and Canada. The reacquisition is a result of two transactions. The first transaction is with TV-Loonland, and the second is with Sony BMG Music Entertainment, who had held a distribution license from TV-Loonland for the North American home video/DVD rights. TV-Loonland held the rights as a result of contracts that were executed a long time ago. Rhino was a sublicense of Sony BMG.

TVshowsonDVD.com have also received word that Transformers will be coming on Blu-ray on 2nd September in North America. We hope to get more confirmation on this soon.

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New Marvel Transformers Crossovers Images

by Big Bot on April 20, 2008

Figures.com have taken some photos from the New York Comic Con currently going on, and as awlays, Hasbro have a display.

There weren’t any Transformers only lines, but some of Hasbro’s new Marvel Transformers Crossovers line, which features transforming Marvel characters. Iron Man, Spider-Man, Venom and the Hulk make up the first wave and will be released in August in North America, priced $14.99.

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Animated deluxe 2nd wave assortment

by Big Bot on April 19, 2008

Entertainment Earth have posted the first details on the second wave of Transformers: Animated deluxe figures. There will be 8 figures in the case assortment, but only 6 different figures,

2x Optimus Prime (Cybertron Mode)
1x Prowl
2x Bumblebee
1x Lockdown
1x Ratchet
1x Blackarachnia

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Hasbro confirms Animated toys released in Cincinnati

by Big Bot on April 19, 2008

There have been lots of sightings of Transformers: Animated toys in the USA and now Hasbro have confirmed that Cincinnati Ohio has been selected as the primary area for the toys first release due to BotCon 2008 later this month.

Look out for them in Wal-Mart, Toys R Us, and K-Mart stores.

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Play.com preorders for Transformers: Animated

by Big Bot on April 16, 2008

UK retailer Play.com have put up preorders for the first wave of the Transformers: Animated figures. The figures are listed for release in June, July and August.

2nd June
Optimus Prime vs Megatron DVD Pack

30th July
Deluxe Class Optimus Prime Figure (Cybertronian Mode) (Wave 1)
Deluxe Class Bumblebee figure (Wave 1)
Deluxe Class Lockdown Figure (Wave 1)
Deluxe Class Prowl Figure (Wave 1)
Voyager Class Starscream (Wave 1)
Voyager Class Megatron (Cybertronian Mode) (Wave 1)
Voyager Class Bulkhead (Wave 1)

30th August
Leader Class Megatron
Leader Class Bulkhead

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Toys R Us UK Animated & Universe News

by Big Bot on April 16, 2008

Coming off the news we gave you yesterday on The Entertainer listing Transformers: Animated & Transformers: Universe, we now have news on Toys R Us computers listing upcoming figures.

Forum member prime_time has had a sneak peak at the Toys R Us computers, and found some Animated and Universe stuff listed, so expect them soon, maybe late April/May. He did find an interesting listing, a Leader figure “Metropolis”, which he assures us was not spelt Metroplex. Could this be a cityformer or something else, we’ll just have to wait to see.

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