‘Transformers: Dark of the Moon’ has been a surprising film. While many of us may share a common hostility to the movie and its explosion loving director,… [more]
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Hasbro is going to spend £120,000 on a new website at hasbro.co.uk and on its online marketing. The site will have a new shop with an updated catalogue and microsites for major brands. This is to improve sales after a Hasbro representative said the site had “minimal content management”. The site is due to launch this summer.
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