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Transformer trailer debut breaks Internet record

Written by Tom Potts on May 9, 2011 | Transformers: Dark of the Moon |

Michael Bay’s eagerly anticipated film trailer for the third Transformers movie, Transformers: Dark of the Moon, was downloaded and watched more than 6 million times in the first 24 hours of its release on iTunes movie trailers, making it the most successful Internet trailer ever watched according to Paramount Pictures.

Paramount Pictures also released a short synopsis giving fans a brief taste of what to expect from the upcoming film. A mysterious event from Earth’s past erupts into the present day and threatens to bring a war to earth so big that the Transformers alone will not be able to save us.

The film, which is set to be released nationwide in the U.K on July 1st is expected to be a huge summer blockbuster, has an all-star cast including Shia LaBeouf, John Turturro, Josh Duhamel, Tyrese Gibson, Patrick Dempsey, Kevin Dunn, John Malkovich and Frances McDormand.

Megan Fox, however, is not returning to the screens in this third film and has been replaced by English model, and FHM sexiest woman, Rosie Hungtinton-Whiteley. She is going to play the role of Carly – an original character from the 1984 animated series.

“Transformers represents big summer fun at the movies and iTunes Movie Trailers was the ideal place to debut the latest instalment to a huge global entertainment audience” – says Amy Powell, Paramount Pictures’ Executive Vice President Interactive Marketing & Film Production.

The film is set to be shown in 2D, 3D and selected IMAX studios.

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