Transformers-themed pub could be Britain’s Best Home Bar

A Transformers-themed pub is in the running to be crowned Britain’s Best Home Bar, in a competition being run by Liberty Games. The winning bar, chosen… [more]

Transformers-themed pub could be Britain’s Best Home Bar Transformers-themed pub could be Britain’s Best Home Bar

TFNation 2019 Transformers Convention Review

This last weekend saw yet another Transformers convention take over the Metropole Hilton, in Birmingham. These weekends have become a staple of my summer… [more]

TFNation 2019 Transformers Convention Review TFNation 2019 Transformers Convention Review

Annual Transformers Forum Meet Tour

Every year, since 2011, the nerds from TheTF.Net forum (now a Facebook group, because running a forum proved too much like hard work) have met for a weekend… [more]

Annual Transformers Forum Meet Tour Annual Transformers Forum Meet Tour

Our 2019 Forum Meet took place this weekend, in Cardiff

This weekend saw our annual forum meet being held in the Welsh capital of Cardiff. Each year we meet in a different town or city in the UK, alternating… [more]

Our 2019 Forum Meet took place this weekend, in Cardiff Our 2019 Forum Meet took place this weekend, in Cardiff

Video Footage from Transforce in 2001

Almost 18 years ago (crikey, has it been that long?) we wrote a review of our visit to Transforce in August 2001. It was a seriously hot day, but a great… [more]

Video Footage from Transforce in 2001 Video Footage from Transforce in 2001
 

A crunch day for Hasbro Studios as Transformers Rescue Bots debuts

Written by Darren 'Starscream' Jamieson on January 13, 2012 | Transformers Prime,Transformers Rescue Bots |

Hasbro is a company which has often divided the Transformers fan community (especially with the recent reports of conditions in its factories).

There is something about Transformers fans which makes for some interesting arguments. Some of us love the toys, but are appalled by the movies. Others enjoy the toys and the films. There are more shades of opinion among us than colours in the rainbow. Whenever something fresh happens in the transformers saga, nobody can predict what our strong reactions will be… least of all Hasbro.

transformers-rescue-bots-optimus-prime

On February the 18th, Hasbro is launching a new show called ‘Transformers Rescue Bots’. On the very same day, Hasbro will also be starting the second series of ‘Transformers Prime’. It will be fascinating to hear feedback from what we know can be a choosy audience. Hasbro has a chance to win back support from some disillusioned fans, but if they get it wrong another segment of their audience might voice dissatisfaction on the forums of various TF websites, including ours.

In some ways, we can see that Hasbro has a difficult balancing act. It has to attract new people to Transformers in order to keep the franchise alive. At the same time, it has to keep old fans pleased (and we’re rarely pleased). However, as a fan it is hard to see it in such a neutral fashion. Some fans who have followed Transformers for years often feel that their loyalty has counted for little in the wake of recent decisions, especially the way in which Shockwave was wasted in DOTM.

Predicting the reception of anything is very difficult. However, Hasbro has taken the step of using the experienced Jeff Kline as the executive producer of ‘Transformer Rescue Bots’. Transformer fans may or may not love the voices of Steve Blum (Heatwave) and LeVar Burton (Doc Greene), but only time will tell.