Annual Transformers Forum Meet Tour

Every year, since 2011, the nerds from TheTF.Net forum (now a Facebook group, because running a forum proved too much like hard work) have met for a weekend… [more]

Annual Transformers Forum Meet Tour Annual Transformers Forum Meet Tour

Our 2019 Forum Meet took place this weekend, in Cardiff

This weekend saw our annual forum meet being held in the Welsh capital of Cardiff. Each year we meet in a different town or city in the UK, alternating… [more]

Our 2019 Forum Meet took place this weekend, in Cardiff Our 2019 Forum Meet took place this weekend, in Cardiff

Video Footage from Transforce in 2001

Almost 18 years ago (crikey, has it been that long?) we wrote a review of our visit to Transforce in August 2001. It was a seriously hot day, but a great… [more]

Video Footage from Transforce in 2001 Video Footage from Transforce in 2001

Join our Autobot Alliance on Transformers Earth Wars

If you play the mobile game Transformers Earth Wars, and you're looking for a good Autobot Alliance to join, then seek us out in the game. We're called… [more]

Join our Autobot Alliance on Transformers Earth Wars Join our Autobot Alliance on Transformers Earth Wars

TheTF.Net Northern Meet

It's been six months since we last bothered updating this site. Not because we've lost our love for Transformers, but because we really can't be bothered… [more]

TheTF.Net Northern Meet TheTF.Net Northern Meet
 

Hasbro and FarmVille enterprise team up

Written by Darren 'Starscream' Jamieson on February 22, 2012 | Hasbro |

What is good for Hasbro is good for Transformers as, if Hasbro does well, their toy output is likely to go from strength to strength. Hasbro has recently entered into a very exciting partnership with Zynga. For those unfamiliar with Zynga, they are a firm which make games that are played on the social media giant Facebook. These games include the well-known FarmVille, among other games designed to eat away at your free-time.

Zynga is a big and powerful corporation, much like Hasbro itself. Lots of people love playing their games online (although not me). Believe it or not, the market value of Zynga currently exceeds that of many long established firms such as Marks & Spencer, which speaks volumes for the reach of their games. This is hugely impressive, especially since the corporation wasn’t floated on any stock exchange until its 2011 debut in the Big Apple. If Hasbro can make ‘real’ toys which properly reflect the online (cash)cows which users play with on FarmVille, both businesses are set to make large gains.

FarmVille is not the only game which could provide a boost to the partnership. Hasbro could soon be making ‘real world’ toys which correspond to the Zynga game Mafia Wars. There does seem a lot of scope for getting enthusiastic online players to purchase real versions of things which have given them so much pleasure on the screen.

Hasbro has been making great toys for a very long time and it should be given a shot in the arm by this latest collaboration. This must be positive news for Transformers too because, just maybe, the collaboration could work the other way!

1 Comment »

  1. […] Hasbro and FarmVille enterprise team up What is good for Hasbro is good for Transformers as, if Hasbro does well, their toy output is likely to go from strength to strength. Hasbro has recently… [more] It has been a few days since director Michael Bay declared his intentions with regard to … Read more on TheTransformers.Net […]

    Pingback by Lastest Hasbro News « TOYS for the BABY — February 23, 2012 @ 9:17 am

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