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The latest issue of ToyFare Magazine has some very interesting Transformers: Animated pictures, with the first look at Roll-Out Optimus Prime and Earth Mode Megatron. The issue is due for release tomorrow in the USA. A scan from the issue has been made online and shows Earth Mode Megatron.
Thanks to forum member Nemesis Scourge for the news.
With the North American Toy Fair coming up from 17th-20th February in New York City, Hasbro have issued a press release, giving details of what they will be showing at the event. The release contains information about a lot fo Hasbro products, but here are the Transformers specific bits:
Licensing: Building core Hasbro brands into global powerhouse lifestyle properties
HPG, the licensing division of Hasbro, continues to translate one of the industry’s richest portfolios of brands into powerhouse lifestyle properties for children and adults around the world. On the heels of last year’s TRANSFORMERS licensing program which boasted more than 230 licensees, initiatives supporting that brand are still going full tilt in 2008. Moving forward, HPG will seek to carry the global momentum surrounding the live-action TRANSFORMERS movie over to the animated world of TRANSFORMERS ANIMATED to build an equally powerful licensing campaign for years to come.
……….
TRANSFORMERS
In 2008, Hasbro will build on the buzz generated by last year’s blockbuster TRANSFORMERS movie by offering a variety of new products in both the TRANSFORMERS Movie and TRANSORMERS Universe segments. In addition, the TRANSFORMERS brand returns to its origin as an animated series with the debut of the new TRANSFORMERS ANIMATED series on Cartoon Network. Co-produced by Cartoon Network Studios, the series is set in Detroit in the near future and airs on Saturday mornings at 10:30 a.m. (ET/PT). The new TRANSFORMERS ANIMATED toy line features an array of characters from the series that will appeal to both young and long-time fans alike. Highlights of the line include Animated styled action figures, ROLL OUT COMMAND OPTIMUS PRIME (Approximate retail price: $49.99; Ages: 5 & up; Available: Fall) along with the SHIFT TECH OPTIMUS PRIME handheld game. (Approximate retail price: $19.99; Ages: 6& up; Available: June 2008)
There is also a little bit about Toothbrush Juniors, which uses Transformers music, but that isn’t very interesting.
For any UK fans looking for a bargin on Transformers movie toys from Hasbro, Woolworths are having a 25% off sale on all Transformers stock. This is probably a move to sell off all remaining Transformers movie related products before Transformers: Animated toys come along in a few months time.
The latest Transformers movie Allspark line is out, with the Deluxes CliffJumper, Landmine & Camshaft all at £8.24.
Thanks to forum member iprimus for the news.
Hasbro are reporting that profits are higher than expected for the forth quarter after stronger sales of Transformers, Nerf and Furreal Friends. It is good to see that internationally, sales were up. This is mainly due to Hasbro actually releasing toys outisde North Amercia.
Hasbro’s international segment sales, meanwhile, climbed 29 percent as operating profit rose 40 percent.
Full details can be found at Yahoo.
TheTransformers.de (no relation) have received news that Transformers: Animated will be airing on 20th June on channel Super RTL. This will coinside with the release of the Transformers: Animated toyline from Hasbro, but not specific toy releases are known at this time.
TF@TM have a report summarising the events of the British Toy Fair 08 from last week. There is news on the Transformers: Animated, Transformers movie, Transformers Universe and Marvel Transformers (basically Star Wars Transformers but with Marvel characters) lines from Hasbro UK.
The movie line will continue until Animated is brought in, with Universe starting soon after.
Of course, we have had promises from Hasbro UK before and have been disappointed but given the success of the Transformers movie line last year, it is looking good for 2008.
An auction on ebay claims to be a prototype for an unreleased Universe figure by Hasbro, called Menasor. The figure was meant to be a repaint of Machine Wars Optimus Prime. The colours were never applied to the toy but art was designed for the figure, which gives an idea of the paint scheme.
The art, which was done by Don Figueroa, can be seen here.
New images of Transformers Movie Premium Leader Class Megatron in package have appeared on ebay. The photos show the back of the packaging, which reveal his tech specs and profile, as well as all the gimmicks that go with the toy.
Forum member Perceptor has spotted some of the Transformers movie Allspark Battle Legend 2 packs at his local Tesco store. Sighted were Nightwatch Prime vs Stealth Starscream (Wave 2) and Decepticon Brawl vs Rescue Ratchet (Wave 1) for £5.97 each.
He also picked up Deluxe class Landmine and Autobot Camshaft in Toys n Tuck, a local toystore. It’s not clear if these are imports or an actual UK release.
UPDATE: It turns out Landmine and Autobot Camshaft are both in UK packaging, so are part of an official UK release. The other wave 7 deluxe figure, Cliffjumper, has also been spotted.
On auction site Taobao, some auctions have been posted for some new and unseen single-pack Transformers movie Legends figures, which have already been released in AllSpark Battles two-packs.
The two figures on display are Cliffjumper and Bonecrusher. They are in European packaging, which means there is a likely chance that they will be released in the contenent. There is no confirmation from Hasbro on when they will be released.
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